Zowonetsera Zotsatsa za LED Zopindika Zikusintha Momwe Zikondwerero za Nyimbo za ku Ulaya Zimathandizira Othandizira

Palibe Amene Anachenjeza Othandizira Kuti Zingawoneke Bwino Kwambiri

Pali nthawi inayake yomwe imachitika pa malo omanga zikondwerero omwe aliyense amene wagwira ntchito mokwanira adzazindikira. Ndi nthawi yomwe gulu lothandizira la kampani lifika pamalo omwe adapatsidwa m'mawa wa tsiku loyamba, nkuona zomwe zamangidwa usiku wonse, kenako nkukhala chete kwa kanthawi. Nthawi zambiri amakhala chete chifukwa china chake chalakwika.

Pa chikondwerero chachikulu cha nyimbo zakunja ku Netherlands chilimwe chatha, chete chinali chosiyana. Woyang'anira kuyambitsa bizinesi ya m'modzi mwa othandizira akuluakulu a chochitikachi - kampani yogulitsa zovala zamasewera ku Europe - adafika akuyembekeza kuwona mtundu womwewo wa banner yodziwika bwino yomwe gulu lawo lidagwiritsa ntchito pa chikondwerero chilichonse kwa zaka zinayi zapitazi. Chomwe adapeza m'malo mwake chinali chophimba cha LED chopindika, chotalika mamita anayi, chikuwonetsa zomwe akuchita pa kampeni yawo mu kuwala kwa dzuwa, pakati pa bwalo, popanda zomangamanga zokhazikika, palibe zingwe zamagetsi zakunja zomwe zikuyenda pansi, komanso palibe chithandizo cha kapangidwe chomwe chimafuna chilolezo chomanga kapena chilolezo cha nangula wa nthaka kuchokera kwa mwini malo.

Iwo anaima ndikuyang'ana kwa kanthawi. Kenako manejala wa kampani anatulutsa foni yake nayimbira ofesi yayikulu.

Kuyimbira kumeneko kunapangitsa kuti mawonekedwe ofanana a seweroli afalitsidwe m'malo ena awiri a zikondwerero ku Germany ndi Belgium nthawi yomweyo yachilimwe. Izi zikutanthauza kuti, mwanjira ina, zinthu zimafalikira ngati china chake chikugwira ntchito bwino mumakampani opanga zochitika.

Vuto la Kutsatsa Maphwando Lomwe Palibe Amene Analithetsa Bwino

Ngati munayesapo kupanga dzina lofunika pa chikondwerero chachikulu cha nyimbo zakunja, mudzamvetsa vuto la kapangidwe kake lomwe lakhalapo kwa nthawi yayitali.

Zikondwerero ndi zakanthawi kochepa. Malowa ndi akanthawi kochepa. Omvera ndi odzaza komanso othamanga kwambiri. Nyengo kumpoto ndi pakati pa Europe ndi yoipa kwambiri chifukwa cha chilichonse chomwe sichingasonkhanitsidwe mwachangu, kuchotsedwa mwachangu, ndikunyamulidwa mgalimoto yomwe imalowa m'malo ochitira zikondwerero kumbuyo kwa siteji. Ndipo kukakamizidwa kwamalonda kwa magulu oyambitsa zikondwerero kwawonjezeka kwambiri m'zaka khumi zapitazi, chifukwa othandizira asintha kuchoka pakungofuna kuti logo yawo iwonekere kupita kuzinthu zofunikira zomwe zimapanga zinthu zochezera pa intaneti - zomwe zikutanthauza kuti kukhudzidwa kowoneka tsopano ndiye chinthu chachikulu chomwe chingachitike, osati kupezeka kokha.

Zikwangwani zosasunthika ndi zosungidwa zosindikizidwa zili ndi malire owonekera. Sangathe kuyika makanema. Sangathe kusintha mauthenga pakati pa mapulogalamu a Lachisanu ndi Lamlungu. Sangathe kuyankha mndandanda wa anthu omwe akutsogolera, nyengo, kapena nthawi yomwe kampani ikufuna kukankhira chinthu china kumbuyo kwa seti yomwe yangochitika kumene pa siteji yayikulu. M'malo ofalitsa nkhani komwe nthawi yake ndi zotsatira zake ndi zofunika kwambiri, mitundu yosindikizidwa yosasinthika pa zikondwerero ikugwira ntchito yomwe omvera adadutsa kale.

Pali ma LED akuluakulu achikhalidwe, koma amabweretsa mavuto osiyanasiyana ku malo ochitira chikondwerero. Kukhazikitsa ma LED akunja okhazikika kumafuna kukhazikika pansi, kusaina kwa uinjiniya wa zomangamanga, ntchito yayikulu yomanga, ndi mtundu wa malo ogwirira ntchito omwe malo ambiri ochitira chikondwerero sangagwirizane nawo m'malo ochitira zinthu omwe nthawi yomweyo amagwira ntchito yokonza chakudya, zomangamanga za ojambula, komanso kayendetsedwe ka kayendedwe ka anthu. Mawindo omanga pa zikondwerero zambiri zaku Europe - nthawi zambiri maola 24 mpaka 48 zipata zisanatsegulidwe - salola nthawi yokhazikitsa yomwe nyumba zazikulu za LED zimafunikira.

Chophimba cha LED chopindika cha Reiss chotsatsa chakunja chinathetsa mbali zonse ziwiri za vutoli nthawi imodzi, ndichifukwa chake chinafalikira mwachangu kwambiri ku Europe monga momwe chinachitikira.

Kodi Chinsalu cha LED Chopindika Chimatanthauza Chiyani Pachikondwerero?

Mawu oti "foltable" amagwiritsidwa ntchito mosasamala mumakampani opanga ma LED, ndipo ndikofunikira kufotokoza tanthauzo lake mu mtundu womwe wapangidwira malo ochitira zikondwerero zakunja m'malo mogwiritsa ntchito ziwonetsero zamkati.

Chophimba cha LED chakunja cha Reiss chomwe chimagwiritsidwa ntchito m'magawo atatuwa a chikondwererochi ndi chowonetsera chophatikizika komanso dongosolo lopangidwa lomwe limatumizidwa modzaza m'mabokosi oyendera ndege okhala ndi kukula koyenera kuti azitha kunyamula magalimoto ndi mathirakitala. Pamalopo, chiwonetsero chonsecho - mapanelo owonetsera, chimango chothandizira kapangidwe kake, ndi makina ogawa magetsi - chimasonkhanitsa ndikuyika popanda zida zapadera, zomangamanga zokhazikika, kapena zida za crane. Njira yosonkhanitsira mayunitsi owonetsera akuluakulu pa chikondwerero cha Netherlands idamalizidwa ndi gulu la anthu awiri mkati mwa mphindi zosakwana 90 pagawo lililonse, kugwira ntchito popanda zida zilizonse kupitirira zomwe zidafika m'mabokosi oyendera ndege.

Nkhope yowonetsera mawonekedwe oyamba oyambitsa mtundu wa malonda omwe amagwiritsidwa ntchito pa zikondwerero izi inali mamita 6 m'lifupi ndi mamita 3.5 kutalika - yayikulu mokwanira kukhala chinthu chowoneka bwino m'dera loyambitsa mtundu wa malonda, looneka pagawo lalikulu la tsamba lino, komanso lotha kuyendetsa makanema akuluakulu ndi makanema omwe amachititsa kuti omvera azitenga nawo mbali komanso kujambula zithunzi pa malo ochezera.

Ma pixel ogwiritsira ntchito chikondwerero chakunja anali P5 — mfundo yomwe idasankhidwa kuti igwirizane pakati pa mtundu wa chithunzi ndi kulimba kwa module mu mtundu womwe ukusonkhanitsidwa, kuchotsedwa, kunyamulidwa, ndikusonkhanitsidwanso m'malo osiyanasiyana a chikondwerero mu nyengo imodzi. Pa mtunda wowonera womwe umakhala wofanana ndi madera oyendetsera chizindikiro cha chikondwerero — makamaka mamita 5 mpaka 25 — P5 imapereka chithunzi chowoneka bwino komanso chowoneka bwino cha zomwe zili muvidiyo, zojambula za mtundu, ndi kuphatikiza kwa malo ochezera a pa Intaneti komwe magulu othandizira anali kuyendetsa pazenera izi.

Kuwala kunanenedwa kuti ndi ma nit 6,000. Malo ochitira zikondwerero zachilimwe ku Europe ndi ochepa kwambiri poyerekeza ndi nyengo zotentha pankhani ya kuwala kozungulira, koma masiku achilimwe kumpoto kwa Europe ndi aatali, ndipo ma angles a dzuwa mwachindunji nthawi ya masana nthawi yomwe omvera ambiri amawonera amatha kuchepetsa kwambiri kusiyana kwa zowonetsera zomwe sizinatchulidwe kuti ziwonetsedwe panja. Pa ma nit 6,000, zowonetsera za Reiss zopindika zinasunga kuwerengedwa kwathunthu ndi kukhudzidwa ndi mawonekedwe pazochitika zonse za masana ndi madzulo zomwe zimakumana ndi malo atatu a zikondwerero - kuyambira pamunda wachilimwe wa masana ku Germany mpaka madzulo amvula ku Belgium komwe kuwala kwa chinsalucho kunapangitsa kuti chikhale chinthu chowoneka bwino kwambiri m'dera lonse loyatsira magetsi.

Zikondwerero Zitatu, Magwiritsidwe Ntchito Atatu Osiyana a Malonda

Chomwe chinapangitsa kuti ma deployments awa akhale osangalatsa pamalonda sichinali chakuti othandizira onse atatu adagwiritsa ntchito mawonekedwe a LED opindika mwanjira yomweyo. Iwo sanagwiritse ntchito. Ndipo kusinthasintha kwa mawonekedwe kuti athandizire zolinga zosiyanasiyana zamalonda pazochitika zitatu zosiyana ndi umboni womveka bwino wa momwe amagwiritsidwira ntchito mosiyanasiyana.

Pa chikondwerero cha ku Netherlands, kampani ya zovala zamasewera idagwiritsa ntchito chinsaluchi ngati malo owonetsera makanema enieni - kuphatikiza zomwe zili mu kampeni, zithunzi za osewera, ndi zinthu zoyambitsa malonda kumapeto kwa sabata yonse ya chikondwererochi, ndipo zomwe zili mkati mwake zikugwirizana ndi mapulogalamu omwe ali pafupi. Chinsaluchi chinkawonekera nthawi zonse kuyambira 11 koloko m'mawa mpaka pakati pausiku masiku onse atatu a chikondwererochi, ndikusonkhanitsa ziwerengero za omvera zomwe gulu la zochitika la kampaniyo linazitcha kuti ndi ziwerengero zapamwamba kwambiri zomwe zidalembedwa pa chikondwerero chilichonse cha ku Europe m'zaka zitatu zapitazi.

Pa chikondwerero cha ku Germany, njira yogwiritsira ntchito pulogalamuyi inali yosiyana kwambiri. Pulatifomu yolumikizirana ndi anthu inagwiritsa ntchito chophimba cha LED chopindika osati ngati malo owonetsera zinthu koma ngati chida cholumikizirana ndi omvera - kuyendetsa khoma la pa malo ochezera a pa Intaneti lomwe limasonkhanitsa zinthu zopangidwa ndi ogwiritsa ntchito zomwe zatumizidwa kuchokera patsamba la chikondwererocho, kuwonetsa zolemba za omvera, zithunzi, ndi mayankho pazenera lalikulu nthawi yomweyo. Chinsalucho chinakhala gawo la zomwe omvera adakumana nazo m'malo mowona omvera okha. Kuyambitsa kwa nsanjayi kunapanga zolemba za anthu oposa 45,000 zopangidwa ndi ogwiritsa ntchito zomwe zidalembedwa kuti ziwonetsedwe pa chochitika cha masiku atatu.

Pa chikondwerero cha ku Belgian, wothandizira magalimoto adagwiritsa ntchito zowonetsera ziwiri za LED zomwe zimapindidwa m'mawonekedwe awiri ozungulira malo owonetsera magalimoto, zomwe zimagwiritsa ntchito zinthu zogwirizana pa zowonetsera zonse ziwiri nthawi imodzi kuti apange malo owoneka bwino kwambiri ozungulira chiwonetsero cha zinthu zenizeni. Kugwirizana kowoneka bwino kwa zomwe zili pazenera ndi malo owonetsera zinthu zenizeni - zomwe zingatheke chifukwa zowonetserazo zitha kuyikidwa, kupendekeka, ndikukonzedwa momasuka popanda zopinga zilizonse - zidapanga malo owonetsera zinthu omwe amamveka ngati opangidwa mwaluso m'malo mosonkhanitsidwa kwakanthawi m'munda.

Zinthu Zomwe Zimapangitsa Izi Kugwira Ntchito

Akatswiri opanga zochitika za chikondwererochi, monga gulu, ndi anthu ogwira ntchito mwakhama. Awona ukadaulo wokwanira womwe umawoneka wodabwitsa m'chipinda chowonetsera ndipo suli bwino pamalopo kotero kuti amakayikira chilichonse chomwe chingachepetse njira yomangira yomwe kale ndi yopanikizika komanso yolimba.

Kayendetsedwe ka makina a LED opindika a Reiss panja pa malo atatu oyendetsera zikondwererowa anali motere. Magawo onse anatumizidwa kuchokera ku malo ogawa ku Europe kupita kumalo aliwonse oyendetsera zikondwerero m'magalimoto odziwika bwino - palibe mayendedwe apadera ofunikira. Kusonkhanitsa ndi kutumiza konse kunamalizidwa ndi gulu lopanga zochitikazo popanda akatswiri a Reiss pamalopo pambuyo pa kutumizidwa koyamba kwa zikondwerero, komwe kupereka koyamba ndi kuphunzitsa ogwira ntchito kunachitika m'mawa umodzi. Kuchotsa ndi kulongedzanso kumapeto kwa chikondwerero chilichonse kunachitika mkati mwa zenera lodziwika bwino - palibe magawo omwe amafuna nthawi yayitali kapena kubweza akatswiri.

Pa zikondwerero zonse zitatu, palibe kulephera konse kwa ziwonetsero panthawi yogwira ntchito. Kabati yomangidwa ndi IP65 sinachite bwino chifukwa cha mvula imodzi yofunika kwambiri usiku wonse pamalopo ku Germany komanso nyengo yosinthasintha ya zikondwerero ku Belgium kwa masiku atatu onse.

Dongosolo loyang'anira zomwe zili mkati linkayendetsedwa patali ndi gulu la othandizira aliyense loyambitsa mtundu wawo — nthawi iliyonse pogwiritsa ntchito mawonekedwe awebusayiti ya nsanjayi popanda maphunziro aukadaulo kupitirira mphindi 30 zoyambira. Zosintha zomwe zili mkati, kusintha kwa nthawi, ndi kusintha kwa mauthenga nthawi yeniyeni zidapangidwa ndi magulu othandizira pawokha panthawi yonse ya chikondwerero chilichonse.

Mfundo Zaukadaulo

Zimene Othandizira Ananenadi

Mawu ochokera kwa othandizira zochitika nthawi zambiri samawonekera m'mafukufuku ngati awa, chifukwa cha zifukwa zomveka zokhudzana ndi njira zovomerezeka ndi makampani. Koma machitidwe amalonda a othandizira atatu omwe akhudzidwa ndi ntchitoyi amafotokoza nkhaniyi momveka bwino kuposa momwe mawu aliwonse angachitire.

Othandizira onse atatu adakonzanso kapena kukulitsa kugwiritsa ntchito kwawo mawonekedwe a LED opindika mu nyengo yotsatira ya chikondwerero. Awiri mwa atatuwa adawonjezera mayunitsi ena pagawo lawo loyambitsa. Gulu la malonda la wothandizira wina ku Europe linafalitsa chikalata chamkati chofotokozera zomwe zimalimbikitsa mawonekedwe a LED opindika akunja ngati njira yowonetsera yakunja yokhazikitsira zochitika zonse zamtsogolo za chikondwerero cha ku Europe - m'malo mwa kuphatikiza kwa zikwangwani zosasunthika, zosungidwa zosindikizidwa, ndi zowonetsera zazing'ono zomwe zinali muyezo wa pulogalamu yawo yotsatsa zochitika kwa zaka zisanu ndi chimodzi zapitazo.

Malangizo amkati amenewo, m'dziko lothandizira zochitika, ndi ofanana ndi ndemanga ya nyenyezi zisanu. Zimatanthauza kuti mawonekedwe ake adagwira ntchito, momwe zinthu zinalili, ndipo zotsatira zake zinali zoyenera mtengo wake. Mu makampani omwe yankho lokhazikika la "kodi izi zigwira ntchito pa chikondwerero?" ndi "zimadalira," kuvomereza koteroko kwa mabungwe sikuchitika pokhapokha ngati zenizeni zikugwirizana ndi lonjezo.

Kumene Msika wa LED wa Chikondwerero cha ku Ulaya Uli Tsopano

Makampani opanga zikondwerero za nyimbo zakunja ku Ulaya ndi akuluakulu, amalonda apamwamba, komanso opikisana kwambiri kuti azigwiritsa ntchito ndalama zothandizira. Zikondwerero zazikulu - ku UK, Germany, Netherlands, Belgium, France, Scandinavia, ndi kudera lonse la kontinenti - zimakopa anthu mamiliyoni ambiri pachaka, ndipo ndalama zomwe anthu amawononga poyambitsa nyimbozi ndi zambiri.

Kusintha kwa mawonekedwe komwe kukuchitika pakali pano pakuyambitsa mtundu wa chikondwerero cha ku Europe — kutali ndi kusindikiza kosasintha kupita ku chiwonetsero cha digito chomwe chingagwiritsidwe ntchito pafoni — kukuyendetsedwa ndi malingaliro amalonda omwe makonzedwe atatuwa akuwonetsa. Othandizira akufuna kusinthasintha kwa zomwe zili mkati, kukhudzidwa ndi mawonekedwe, kukulitsa kwa malo ochezera a pa Intaneti, komanso kuthekera koyambitsa mwachangu komanso moyenera mkati mwa nthawi yofunikira ya dziko lopanga chikondwererochi.

Ma screen a LED opindika akunja ndi omwe amakwaniritsa zofunikira zonsezo nthawi imodzi. Ukadaulowu ndi wachikulire. Zinthu zatsimikizika. Zotsatira zamalonda, m'malo omwe chikondwererochi chagwiritsidwa ntchito, ndi zamphamvu kwambiri.

Funso la magulu oyambitsa maphwando aku Europe sililinso ngati mtundu uwu ukugwira ntchito. Funso ndi lakuti ndi njira ziti zomwe zagwiritsidwa ntchito mu nyengo ya maphwando aku Europe ya 2025 ndi 2026 zomwe zidzafotokoze momwe machitidwe abwino kwambiri m'derali amaonekera - komanso kuti ndi makampani ati omwe adzakhala oyamba kukhazikitsa mwayi wodziwika bwino womwe umabwera chifukwa chokhala woyamba kuyambitsa ma LED pamsika wa maphwando pomwe mawonekedwewo akadali odzikhazikitsa okha.

Mafunso Ofunsidwa Kawirikawiri — Zowonetsera Zakunja za LED Zopindika za Zochitika ndi Zikondwerero

Kodi chophimba cha LED chakunja chopindika chingasonkhanitsidwe mofulumira bwanji pamalo ochitira chikondwerero?
Chophimba cha LED cha Reiss chopindika chakunja chomwe chili mu mawonekedwe oyamba a chikondwerero — 6m × 3.5m — chimasonkhanitsidwa ndikuyikidwa mkati mwa mphindi zosakwana 90 ndi gulu la anthu awiri, osagwiritsa ntchito zida zapadera kapena zida zina kupatula zida zomwe zimaperekedwa ndi makinawo. Izi zimapangitsa kuti chigwirizane kwathunthu ndi mawindo omangidwa a maola 24 mpaka 48 omwe amagwiritsidwa ntchito kwambiri paziwonetsero zazikulu za chikondwerero ku Europe.

Kodi chophimba cha LED chopindika chingagwire ntchito panja ngakhale mvula ndi mphepo?
Inde. Chophimba cha LED cha Reiss chopindika chakunja chili ndi IP65 yolimbana ndi nyengo ndipo chapangidwa kuti chizigwira ntchito panja nthawi zonse m'nyengo yonse yachilimwe ku Europe, kuphatikizapo mvula, mphepo, ndi kutentha. Kuyika konse kwa zikondwerero zitatuzi kunaphatikizapo kugwira ntchito kudzera muzochitika zamvula popanda kusokoneza magwiridwe antchito a chiwonetserocho.

Ndi mitundu iti ya zinthu zomwe zingawonetsedwe pa sikirini ya LED yopindika panja pa chikondwerero?
Dongosololi limathandizira makanema oyenda bwino, zithunzi zosasinthasintha, kuphatikiza malo ochezera a pa Intaneti, kuwonetsa deta nthawi yeniyeni, komanso zinthu zomwe zili munthawi imodzi m'malo ambiri. Zomwe zili mkati mwake zimayendetsedwa kudzera pa nsanja yakutali yapaintaneti yomwe ingagwiritsidwe ntchito ndi ogwira ntchito osagwiritsa ntchito ukadaulo woyambitsa mtundu popanda maphunziro apadera.

Kodi sikirini imafuna jenereta yamagetsi yakunja?
Ayi. Chophimba cha LED chakunja chopindika cha Reiss chimagwira ntchito kuchokera ku magetsi wamba a gawo limodzi, omwe amagwirizana ndi zomangamanga zamagetsi zakanthawi zomwe zilipo m'malo onse akuluakulu aku Europe. Zipangizo za jenereta zakunja sizifunikira pamakina okhazikika ogwiritsira ntchito.

Kodi zowonetsera za LED zingapo zopindika zitha kuyendetsedwa nthawi imodzi ndi zinthu zolumikizidwa?
Inde. Magawo angapo amatha kulumikizidwa kuti azitha kuyendetsa zinthu zomwe zalumikizidwa m'makonzedwe awiriawiri kapena amagulu, monga momwe zasonyezedwera mu Belgian festival automotive activation komwe ma skrini awiri adayendetsedwa mu mawonekedwe olumikizana a skrini yayikulu mozungulira malo owonetsera zinthu zenizeni.